Huang Qing, Wang ChengZhang, Zong Ruixing. Analysis of Diffusion Trajectory of Chinese Family Electrical Appliance[J]. Journal of University of Electronic Science and Technology of China, 2000, 29(1): 95-99.
Citation: Huang Qing, Wang ChengZhang, Zong Ruixing. Analysis of Diffusion Trajectory of Chinese Family Electrical Appliance[J]. Journal of University of Electronic Science and Technology of China, 2000, 29(1): 95-99.

Analysis of Diffusion Trajectory of Chinese Family Electrical Appliance

  • This paper empirically studies the diffusion process of Chinese family electrical appliances, based on Gompertz Model in urban and rural markets. The rural and urban markets are analyzed and compared. It is deduced that the enterprises that produce the family electrical appliances should research, produce and sale their products based on the circumstances of markets.
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