ISSN 
电信数据中用户行为特征测量与分析
详细信息Measurement and Analysis of User Behaviors in Mobile Data
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摘要: 通话和上网是电信运营商的重要业务,研究通话和上网的行为规律有助于提升电信运营商的业务规划和管理水平。现有的研究工作通常只关注于手机通话或上网行为,很少同时对两类行为进行关联的分析。该文提取了电信数据中手机通话与上网的基本特征,对通话和上网行为的频率分布进行了曲线拟合。通过比较两类行为的拟合参数与相关系数,发现了工作日与周末、以及周六与周日显著不同的用户行为特征。通过对通话和上网时间的归一化,定义了用户的使用偏好,发现54%的手机用户更多的倾向于使用手机通话,而31%的用户则倾向于使用手机上网。
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